The results are in! The brands who entered the Absolutely Mama Awards 2020 really got put to the test. Not only were they subject to your vote, but they had to seek the extra approval of our rigorous judging panel. Carly Glendinning (Editor), Leah Day (Director), and Jessica Shaltout (Social Media Editor), trialled the products to make sure that the winners really do reflect the very best in the world of parenting – from trusted household names, to new and pioneering start-ups.

Thank you again to everyone who took part, your input is incredibly important to us and we appreciate every single vote. To find out more about this year’s winners simply click on their name for more information.

FIRST PLACE
MORI

FIRST RUNNER UP
BAMBINO MIO

SECOND RUNNER UP
POP MY WAY

FIRST PLACE
PHILLY & FRIENDS

FIRST RUNNER UP
MAMAS & PAPAS

SECOND RUNNER UP
SILVER CROSS

FIRST PLACE
METANIUM

FIRST RUNNER UP
ONCE UPON A FOXX

SECOND RUNNER UP
WELEDA

FIRST PLACE
YOUNG SOLES

FIRST RUNNER UP
BOBUX

SECOND RUNNER UP
GRASS & AIR

FIRST PLACE
KIDSWEAR COLLECTIVE

FIRST RUNNER UP
PURE BUNDLE RAINBOW SPLASH

SECOND RUNNER UP
JEM + BEA

FIRST PLACE
CYBEX EEZY S TWIST +2

FIRST RUNNER UP
BAMBINO MIO WET BAG

SECOND RUNNER UP
VENICCI TINUM

FIRST PLACE
STOKKE SLEEPI

FIRST RUNNER UP
MICRALITE SLEEP & GO

SECOND RUNNER UP
MICRALITE SLEEP & GO LITE

FIRST PLACE
MAMAS & PAPAS

FIRST RUNNER UP
JUST CHILL BABY SLEEP

SECOND RUNNER UP
BABYOPATHY

FIRST PLACE
MOSHI SLEEP & MINDFULNESS APP FOR KIDS

FIRST RUNNER UP
JUNIOR JONES J-PROTECT STROLLER VISOR

SECOND RUNNER UP
CYBEX CLOUD I-SIZE CAR SEAT

FIRST PLACE
PICCOLO FOLLOW-ON BABY MILK

FIRST RUNNER UP
LITTLE TUMMY BABY MEALS

SECOND RUNNER UP
LITTLE FREDDIE SUPER SEED TUBES

FIRST PLACE
SHENI AND TENI MULTIPACK PUZZLE

FIRST RUNNER UP
EDX EDUCATION RAINBOW PEBBLES

SECOND RUNNER UP
HOOGA PLAYROOM PLAY KITCHEN

FIRST PLACE
BBHUGME PREGNANCY PILLOW

FIRST RUNNER UP
EQUI PREGNANCY FORMULA

SECOND RUNNER UP
BABYOPATHY PURE ESSENTIAL OIL

FIRST PLACE
ALEX AND ALEXA

FIRST RUNNER UP
MINI A TURE

SECOND RUNNER UP
BLADE & ROSE

FIRST PLACE
PEA

FIRST RUNNER UP
GUS + BEAU

SECOND RUNNER UP
TEDDYONE