Blade & Rose is a British-born baby and children’s fashion brand best known for its signature leggings featuring bold, playful designs on the bottom. As the first UK brand to introduce knitted leggings with characterful motifs on the back, Blade & Rose turned a clever concept into a beloved staple for families across the world.
Celebrating its 15th birthday this year, the brand has grown from a small independent start-up into an internationally recognised name, stocked in over 30 countries and found in leading boutiques and department stores. What started with a single, standout product has evolved into a thoughtfully curated clothing range, with seasonal outfits designed to complement their iconic leggings. The summer collection, for example, features lightweight, breathable muslin cotton to keep little ones cool, comfortable and looking their cutest.
Loved by parents and children alike, Blade & Rose’s designs blend comfort, durability and playful creativity—perfect for adventurous little ones. All garments are OEKO-TEX certified, crafted from high-quality, ethically produced materials, and built to support active lifestyles. Timeless in appeal but fresh each season, every piece prioritises freedom of movement, practicality and long-lasting wear.
What truly sets Blade & Rose apart is its joyful character design. From the ever-popular Hamish the Highland Cow and Baily the Cow to imaginative licensed collaborations with classic children’s books and family-favourite TV shows, every design is imbued with a sense of fun and nostalgia—reimagined in Blade & Rose’s modern, cheeky style.
With a commitment to sustainability, community-focused charity partnerships and a dedication to quality, Blade & Rose is more than just a clothing brand. It’s a celebration of childhood, comfort and creativity.
