Monthly Parenting Magazine

Most Eco-Friendly/Sustainable Brand or Product: MO...

Most Eco-Friendly/Sustainable Brand or Product: MORI

Mori Hero

Most Sustainable Product: MORI

Our Welcome to the World set makes the perfect gift for a new arrival. It includes four of our softest, yet practical essentials all crafted in our signature organic cotton and bamboo fabric which is gentle on a newborn’s sensitive skin. The set features our bestselling Zip-up Sleepsuit and Kimono Bodysuit ideal for keeping little ones comfortably covered day and night, along with a hat and blanket for super soft accessories. (for more information or images please contact MORI)

What makes this product and our brand sustainable?

We wanted to ensure our clothing is kind to the planet and created using methods that are fair to those who make it. Therefore, we use a blend of natural fabrics that are durable with no harmful chemicals added. We also ensure to use trusted factories to make our products to ensure fair and safe working conditions.

The environmental footprint of our signature fabric is also reduced by our use of viscose in the blend, which increases the durability of the fabric & therefore the life-time of our garments.

While many clothing brands, especially those in the activewear industry, use additional chemicals to stabilise their bamboo-based fabrics, MORI has developed its signature fabric without additional chemicals added.

Why we chose organic cotton:

At MORI, we want to be kind to the world we live in & make our clothes with love. Not only is it softer than regular cotton, but organic cotton is also grown using methods that have a low environmental impact, without harmful chemicals, pesticides or fertilisers. The farmers, millers, cutters and makers we use to source it are all treated and paid fairly, working in safe conditions so they can support their families and communities.

Why we use bamboo from viscose:

Using closed-loop processes for our viscose, whereby no chemicals enter the waste stream, and sourcing from sustainable raw materials, our fabric is much less harmful to the planet than conventionally produced cotton or oil-based synthetics like polyester.

For more information you can head to the following web pages at

The Welcome to the World set WAS £87.50 NOW £70.00

It comes in a variety of colours:
– White
– Blue Stripe
– Blush Stripe
– Grey
– Grey Stripe