Monthly Parenting Magazine

Profile: Kingdom of Origin

kingdom of origin children's clothes

British Craftsmanship is at the heart of new girls’ clothing brand Kingdom of Origin

Words: Holly Kirkwood

Alexa Frill dress Kingdom of Origin

The idea for Kingdom of Origin was born from a desire to create beautiful clothes for girls, utilising the best of British craftsmanship. Utilising local artisans, and factories which only work within strict ethical boundaries, the brand is based in Leicestershire, and keeping production completely within the UK.

In fact, this already feels like an established brand. Inspiration for the launch collection – the Starlet Collection came from of the British 60’s & 70’s rock ‘n’ roll era – adventure and creativity are key to the pieces, and to the idea of the Kingdom of Origin girl.

Mary Mini Skirt Kingdom of Origin

The clothes are simple, elegant and of outstanding quality. Ranging from appealing separates, to great summer dresses ideal for weekends or parties, the style is modern, with a touch of nostalgia, and perfect for girls who love racing about and climbing trees just as much as having tea parties and dressing up.

KOO are also sustainable in that they are trying to get beyond producing ‘the latest trend’. The aim is to make pieces with longevity, which can be worn for months and years into the future, as well as passed down to siblings-  it’s an idea of making great clothes which don’t go out of fashion.

Here at Absolutely Mama we have fallen hard for the Daisy Dungarees (below) which we wish they did a few sizes up..

Daisy Dungaree Kingdom of OriginThe starlet collection is small but perfectly formed, and we can’t wait to see what they do next.

See the whole collection now on 

Read more on children’s fashion at




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