Monthly Parenting Magazine

Absolutely Mama Awards 2019 Results

Mama Awards

Thank you to everyone  who voted in the 2019 Absolutely Mama Awards. The winners were determined through you, the lovely public, and our wonderful judges here at Absolutely Mama.

We’re a reader- led magazine and your input is incredibly important to us. Absolutely Mama exists to inspire and provoke conversation among savvy, stylish modern mamas – a diverse bunch of women united in their desire to make the most of their parenting journey – be it exhilarating, puzzling or downright exhausting. As such, our awards aren’t just a celebration of the products you love; they’re a way of giving you a voice so that the brands who are meeting your needs can see where and how they’re getting it right.

From pregnancy to the early years, from parenting essentials to kidswear, from household name brands to new start-ups, our nominees are leading the way in the parenting world – making the parenting experience easier, more sustainable, more enjoyable or simply more beautiful in their own unique way.

So thanks again to everyone who took part: we appreciate every vote. Now scroll down to discover more on our nominees and our winners…

Absolutely mama awards

Best bathtime essentials for Mamas

Winner: Neal’s Yard Remedies

Product: Mother’s Massage Oil

“Pioneers in award-winning, natural and organic skincare and wellbeing, they are a proud British business. They opened their doors in Covent Garden, London, in 1981 and now handcraft their products at their eco factory in Dorset, using ethically sourced herbs, botanicals and essential oils.”

First Runner Up: Bloom and Blossom

Product: Nip & Lip Soothing Balm

Second Runner Up: Babyopathy

Product: Birth Day Pure Essential Oil


Best bath time essentials for babies

Winner: Green People

Product: Organic babies natural baby wash and shampoo

“With a wealth of knowledge and experience, Green People offers a complete range of certified organic products for all of the family. Green People products are packed with up to 99% active natural and organic ingredients to protect, nourish, balance and, most importantly, respect your body.”

First Runner Up: Burt’s Bees

Product: Baby Bee multipurpose ointment

Second Runner Up: Mustela

Product: Multi-sensory bubble bath


Best everday essentials

Winner: Elvie

Product: Breast pump

“Elvie Pump is the world’s first silent wearable breast pump. Its all-in-one, lightweight design fitting fits discreetly inside a standard nursing bra without the hassle of tubes, wires or noise. A complete departure from existing pump technology, the truly hands-free pump gives women the flexibility to go about their daily routine while expressing milk.”

First Runner Up: Mama Bamboo

Product: Bamaboo biodegradable nappies

Second Runner Up: Sleepyhead of Sweden

Product: Pods

Absolutely mama awards

Best meal time essentials

Winner: Little Tummy

Product: Chickpeas, cauliflower & kale

“Unlike the super-processed alternatives, which dominate the market, none of the meals we make are ever heat-treated. Instead, we use a cold-pressure-method which is known as high-pressure-processing, or HPP.”

First Runner Up: Babease

Product: Organic Mexican beans

Second Runner Up: Little Freddie

Product: Organic baby and toddler food


Best travel essentials

Winner: Micralite

Product: Profold stroller

“Micralite is a British brand that provide high performance products built with family adventure in mind – whatever that means to you. Whether it’s a walk in the park or a trip abroad, Micralite strollers, travel cot and accessories make travelling with kids easier – so you can focus on the fun stuff”

First Runner Up: Micralite

Product: Sleep & Go Travel Cot

Second Runner Up: Bugaboo

Product: Bugaboo Bee 5


Best nursery essentials product

Winner: Scandiborn

Product: Scandinavian children’s furniture

“Scandibørn is our dream. It was born from a passion for Scandinavian inspired design. When our little boy, Harry, was born in 2015 we just couldn’t find the clothes, furniture and accessories for his nursery that reflected our passion for this style. So in early 2016 we decided to follow our hearts and Scandibørn was born.”

First Runner Up: Sleepyhead of Sweden

Product: Mediterraneo collection

Second Runner Up: Babyhubshop

Product: Bedside crib

Absolutely mama awards

Best children’s fashion product

Winner: Piupia

Product: Midnight blue booties

“The London based childrenswear brand was born in 2013 after Claudia became a mum to Noah, now 4. The collection for little ones aged 3 months to 6 years, is characterised by soft colours, playful illustrated prints and simple shapes. Each teeny-tiny piece is sustainably and ethically produced in Portugal.”

First Runner Up: Bambino Mio

Product: Organic Swim set

Second Runner Up: Babiators

Product: Babiators sunglasses


Best maternity brand

Winner: Seraphine

“Seraphine is a leading European retailer, providing stylish maternity clothes to fashionable mamas-to-be. Loved by fashion editors, bloggers and celebrities, this is a brand offering covetable maternity clothes for every stage of pregnancy.”

First Runner Up: Isabella Oliver

Second Runner Up: Lily + Ribbon


Best toys and entertainment product

Winner: Kiko & gg*

Product: Wooden doll’s house

“Kukkia have been designing toys from Japan for over 7 years – we find inspiration in our passions, our travels, our loved pets and our children. Our designs and toys are regularly featured in fashion and children’s magazines around the world, and we often partner with discerning companies on joint projects.”

First Runner Up: Green Toys

Product: Fire Station

Second Runner Up: Le Toy Van

Product: Grocery set and scanner

Thank you to all of our fantastic contestants and congratulations to our winners this year!

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