Monthly Parenting Magazine

Best brand: Mamas & Papas


Mamas & Papas began life 40 years ago. In that time we like to think we’ve learnt a lot, and that our experiences inform everything we do. Created by two parents who cared a lot, Luisa and David wanted the best for their new daughter. And because they couldn’t find it anywhere else, they decided to design it themselves. One big idea, one small shop and a second daughter later, and Mamas & Papas was born. From there we’ve grown. Originally a pushchair brand, we soon added nursery interiors, furniture and clothing to our range, before expanding our stores around the UK and abroad. From locations as far and wide as Dubai and Hong Kong, we’re finding new ways to connect with new families around the world. Informed by their own experiences, Luisa and David used their knowledge of parenting to create bespoke solutions for different families. With a host of industry awards and thousands of happy parents to prove it, we’re solving the needs of new parents and babies with advice on everything from car seats to cot beds. Our brand is built upon our diverse and inclusive community, award winning products and experiences for families.

We pride ourselves on creating reassuringly innovative products that make life easier for new parents and families. From pushchairs and nursery furniture, to highchairs, soft furnishings, baby clothing and a range of toys and gifts, we’re with parents from day one.

We’ve seen every part of family life over the last four decades – the ups, the downs and everything in between. We’ve learnt a lot, too, and we’ve put all of that understanding and experience into designing products that make life easier for you and your little ones. But it’s not just about developing products that work. Our team have made it their mission to be by your side to support you through some of the toughest parenting challenges out there. We’ve even made some trusted friends along the way, so when we’ve needed a little extra help, we’ve drafted in our expert partners to be there for you too. One thing we’ve learned over the years is that it’s not all about kitting your baby out in snuggly babygrows, or helping you hit those nursery style goals. It’s about being there to support every mama, papa, grandparent, foster-family and step-parent out there.

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